K.MICHAEL STUDIO
making purpose-driven businesses look as good as their intentions.
because good work deserves great branding.
welcome,
so glad you’re here.
meet the designer + FounderMost brand projects start with design. Mine starts with clarity.
Before we touch a single visual, we get clear on who you're becoming. With a Master's in Educational Psychology and 800+ hours of professional coaching, I guide you through the questions most brand projects skip:
Who are you becoming - not just who you are now?
What do you want people to feel when they see your brand?
What are you ready to leave behind?
Then we create the visuals to match. Strategic, intentional, and built to grow with you.
I'm a multi-hyphenate creative who spent 10+ years building K.Michael Jewelry while teaching, and discovered what most designers miss: rebranding isn't just about looking good. It's about getting clear on who you're becoming and having the courage to show up as that version of your business.
With a Master's in Educational Psychology, Google recruiting experience, and 800+ hours of professional coaching, I blend creative problem-solving and visual storytelling to craft experiences that spark emotion and create meaningful change.
My collaborative, bespoke approach ensures every design is crafted with care, trust, and strategic impact - so your brand finally looks as good as your impact.
Ready to build a brand as bold as your vision? Let's talk.
Trusted by clients and leaders who work at:
Sound familiar?
Your business has evolved, but your brand hasn't kept pace. You're in that sweet spot- business is thriving, revenue is strong, but something feels off. Your original DIY brand worked perfectly when you were starting out, but now it feels... small. Like you've outgrown it, and it's holding you back from bigger opportunities.
You find yourself making excuses for website and marketing materials that don't reflect the caliber of work you deliver. Meanwhile, you're spending precious hours wrestling with Canva instead of serving clients- time that could be better spent growing your business.
You know your work is sophisticated and impactful. Now it's time for a brand that shows it.
Client testimonials
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“Working with kristen was a joy and a relief. Beyond the stellar tangible results, the biggest gift was having a trusted creative partner who made everything feel easier and less stressful."
Jacque, CEO & Founder
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![A woman with shoulder-length brown hair, smiling, wearing a floral blouse and small hoop earrings, against a plain white background.]()
“Since launching, I've felt more confident putting myself out there, and my new website has led to new clients! Kristen is incredibly skilled at turning ideas into something beautiful while keeping the process clear, collaborative, and anchored in UX and ROI."
Jess, CEO & Facilitator
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"This was not just a branding and logo service; it was a true white-glove experience that elevated how I show up for both my clients and leads."
Brittany, Photographer & Marketer
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![A woman with blond wavy hair, smiling at the camera, wearing a light pink top and jewelry, outdoors in natural sunlight.]()
"Kristen's experience and expertise across multiple industries allowed her to offer realistic and creative solutions to our growing business. She was able to help us become more clear on our message and her creative genius reflected that."
Ashley, Founder & Educator
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“Kristen took the time to really understand the heart & soul of my work to integrate my values and purpose into the designs. She is now my go-to for all my creative needs as my business grows, including my book cover! ”
Karen, CEO & Author
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![A woman with long, wavy brown hair, smiling, wearing a light-colored shirt against a dark blue background.]()
“Working with Kristen on my brand identity was a piece of cake. Delightful, fun, insightful. The work went above and beyond and your energy around translating someone's brand into a visual format is infectious!”
Connie, CEO & Founder
Learn about our services
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Blends your business’s vibe, look, and voice of your business into a story that makes you unforgettable.
Brand Identity – Shaping the voice, values, and personality that set you apart and resonate with your audience.
Visual Identity – Designing the logos, colors, type, and style that make your brand instantly recognizable.
From concept and brainstorming to polished design, we create a distinctive identity that reflects your voice, values, and personality.
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Give your business a fresh visual identity and voice, helping you stand out, stay relevant, and connect with your audience in new, exciting ways.
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Create a strong backbone for your brand by laying the foundation for growth and connection. As an experienced coach, Kristen creates the space to help you define this with clarity and purpose.
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Get a clean, modern, and aligned Squarespace website designed to showcase your brand online and make a lasting impression with ease. *Website audits are also available.
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Marketing materials designed just for your business, crafted to engage your audience and elevate your brand at every touchpoint. From branded templates and one-pagers to custom decks, ebooks, curriculum, merch, and more.
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Not seeing what you need but looking for design and creative support? Customized packages and projects are available….let’s chat.
the process
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Hop on a complimentary call with Kristen to discuss your project needs, learn more about your business, and project scope. If it’s a fit, we start with a comprehensive intake form to understand you, your business, and your brand as a whole.
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Get live coaching and a working session to establish and/or clarify a brand strategy that resonates — because your brand identity is way more than just a logo.
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Get a moodboard created just for you, so you can choose your creative direction preference. Inspiration can be a collaborative effort, if desired, with your input collected prior. Your moodboard will be highly customized to your business.
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This phase is where your brand is brought to life visually, with logos, colors, fonts, and brand assets. Creating a logo that resonates with the essence of your brand and business.
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You’ll get live design calls to discuss designs, share feedback, and identify iterations or revisions. Revisions are limited to 2-3 rounds to keep the flow of work and uphold the integrity of the project.
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You’ll approve your design(s), receive all files, and be ready to launch your brand with pride! We’ll make sure you have embedded support to ensure you feel confident navigating your new brand.
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If you have any additional collateral, website design and/or creative services, they will be rendered in additional phases. Let the partnership continue from here!
WHO we serve:
executive & leadership coachesconsultantsHEALTH & Wellness PROFESSIONALSCreative SERVICES (ie. interior deisgners, photographers, florists...)Travel & HospitalityBEaUTY & ESTHETICS SERVICE PROVIDERSPRofESSIONAL SERViCES, b2B, & b2c brands
values matter.
CONNECT
Connect authentically → Design that builds genuine relationships with your ideal clients
CREATE
Create with intention → Visual storytelling that amplifies your mission, not just your message
ELEVATE
Elevate your impact → Professional polish that matches the good you're putting into the world
Strategic brand and website design for coaches and entrepreneurs ready to scale with ease.
Elevate your brand. Build trust. Grow your business.
It’s more than a logo, it’s the feelings your brand evokes.
because good work deserves great branding.
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because good work deserves great branding. 〰️